Four levels of "organic" 

100% Organic:  contains 100% certified organic ingredients. Typically a one-ingredient food, such as fruits and vegetables.

Organic:  contains 95% or more organic ingredients.

Made with Organic ingredients:  Must contain at least 70 % organic ingredients.

Some Organic ingredients:   less than 70% of the ingredients are organic.

Natural Ingredients:   Who the hell knows?!

Whole Food:  100% Organic AND NO GMOs

Note: Bottled water has  NO regulations at all!

Just a tiny sampling of report findings...

"A diet high in fruit reduces lung cancer risk by 40 percent.." EPIC study findings. (European Prospective Investigation into Cancer and Nutrition)   Another study found "subjects with a high fruit intake had a 44 percent lower risk of lung cancer compared with subjects eating the least amount of fruit."

"The thousands of vitamins, minerals and phyto-chemicals [beneficial plant compounds] in whole foods act synergistically together to create a more powerful effect than the sum of their parts, producing a result which cannot be recreated by supplements."  Jeff Prince, VP for education at the American Institute for Cancer Research.

The FDA has approved the health claim that, "Diets rich in whole grain foods and other plant foods, and low in saturated fat and cholesterol, may help reduce the risk of heart disease."   (If you still care about what the FDA says...)

The Environmental Protection Agency reports that the average American consumes 4 pounds of pesticides each year and has residues from over 400 toxic substances in his body.  More than 3,000 chemical additives are found in the food we eat.

"Antibiotic medicines are losing effectiveness on humans due to their increased use in animal feed.... Animals raised in 100% natural environments rarely require the use of antibiotics. Americans who choose meat produced this way are making conscious decisions to ensure that antibiotics will still be working when they or their family need them.....  Beef and poultry are not currently required to bear labels that clearly explain the presence of or use of antibiotics in feed - even the U.S. Department of Agriculture (USDA) rules for meat labeled "natural" do not require all antibiotics be eliminated. "  Margaret Mellon, Ph.D, JD, director of the food and environment program for the Union of Concerned Scientists.

"...there is a link between the use of antibiotics in food animals, the development of bacterial resistance to these drugs, and human disease." (www.nas.edu); National Academy of Sciences, in a report prepared at the request of the United States Dept. of Agriculture and the FDA 1998

In June 2001, the American Medical Association (AMA) adopted a resolution opposing non-therapeutic use of antimicrobials in animal agriculture (www.ama-assn.org)

" A diet high in cereal and vegetable fiber (35 grams versus 15 grams) reduces the risk of colon cancer by 40 percent"  Recent findings in the EPIC (European Prospective Investigation into Cancer and Nutrition)

"Men who ate 10 servings of tomato products weekly reduced their risk of prostate cancer by 35 percent compared with men who ate fewer than 1.5 servings...." Harvard Health Professional study.  While the benefit is largely attributed to the phytochemical lycopene, trials of lycopene (isolated) so far have found it is less potent than the tomato.

"A diet high in fruits and vegetables reduced stroke risk by 28 percent, and fruit alone reduced the risk by 40 percent..." American Journal of Clinical Nutrition in 2003.

"Pharmaceutical Rice Crop Fails to Win Approval,"  Forces opposing genetically modified organisms were victorious when the Agriculture Department and the State of California denied Ventia Bioscience permission to grow 120 crops of commercial rice containing genetically engineered pharmaceutical drugs.

"... a broccoli sprout compound called sulforaphane could succeed where antibiotics failed--against the H. pylori (bacteria that causes ulcers) that was lurking inside cells where antibiotics can't go and against forms of the bacteria that were antibiotic resistant.  Proceedings of the National Academy of Sciences of the United States of America, 2002

"Having a powerful immune system in place at all times is one of the best cancer defenses you can have,"  Mitchell Gaynor, MD, medical oncology director at Strang Cancer Prevention Center in New York City.

"...3,600 people and tested them against human cancer cells in test tubes. People whose NK cells (Natural Killer) killed the most test-tube cancer cells also had the lowest risk of developing cancer over the following 11 years... And what foods did people with the strongest NK cells eat? In general, more vegetables and fruit, but especially the green veggies such as spinach and broccoli that are packed with a cancer-fighting arsenal of vitamin C, folic acid, beta-carotene, and potent phytochemicals."  The Lancet, Nov 25, 2000

"A 13-year study of nearly 30,000 women found that those who followed six or more guidelines from the American Institute for Cancer Research (AICR) ran a 35 percent lower risk of cancer than women who met one or none... "

Rule #1)  Eat 5-9 or more servings of antioxidant-packed vegetables and fruits daily

Rule #2)  Eat 7 or more daily servings of whole grains, legumes, and root vegetables 

These statistics go on and on and on... you get the point.

Whole food is the ONLY food that provides maximum nutrition for you and your family,   and is 100% without adverse affect to health.

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